Thursday 20 January 2011

2. How does your media product represent particular social groups?

When designing a media product, you need to take into consideration how will your media product represent your target audience and the social groups?
The small collage I have put together show that my media product represent a group of mixed gender from 16 year olds to 24 year olds. The people presented in the collage are looking very confident and carefree, I have tried to experiment with magazine colours and the layout to match the personalities of the social groups represented here. By being carefree and confident they are proud of the music they listen to and will listen to whatever they want. By being carefree, it shows they would be open to new music, which is why my initial ideas for the magazine include being based around the charts and mixed genres and introducing new artists/unsigned bands within the music world. This is why the magazine has mixed genres included so it can target a larger social group than just one in particular which will limit the sales it would get. The age range I am focusing on is into the stage of going to gigs, attending house parties, and loving music. As you can see in the collage, the teens are partying which suggests they are care free and do not care what anyone thinks, the expressions of their faces show the confident and carefree attitude with a bit of a rebellious side added to it. I have chosen a picture of a model which represents how my social groups try and stay with the new trends, not only in fashion but with music, this is presented in our magazine by offering an overview of the UK chart. I have also included a picture of a rave, the particular music featured in a rave is included in the magazine, and the colour of image suggests the bright personalities the social groups hold.

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